Duration Media | Curation Media SSP enables publishers to unlock incremental, high-yield revenue through Refresh Detect™, a patented technology that refreshes ads only when strict viewability (90%+) and active attention thresholds are met.

It integrates with existing setups (e.g. GAM, APS, other solutions), activating only when higher CPM can be achieved, otherwise leaving the original demand untouched.

Inventory is continuously scored, filtered, and matched with demand focused on viewability, attention, and sustainability—creating a curated pool of premium, low-waste impressions.

Result: higher RPM, incremental revenue, no disruption.